Read this article published in Urban Times here. I was just having an incredibly insightful conversation with Dr. Frank Shaw of Centre for Future Studies about the proper methodology to predict the future, when I realized it is time to … Continue reading
Being Alive – Faith Popcorn Brain Reserve Awareness that good health extends longevity and leads to a new way of life. «Beign Alive used to be about health and fitness, but now is about longevity. And we, as species, I … Continue reading
Clanning – Faith Popcorn Brain Reserve Belonging to a group that represents common feelings, causes or ideals; validating one’s own belief system. «Clanning is a lonelyness trend. And is about wanting to find people like you, in places like yours. But … Continue reading
Vigilante Consumer – Faith Popcorn Brain Reserve The consumer manipulates marketers and the marketplace through pressure, protest and politics. «The Vigilante Consumer is about consumers who are really being angry… and doing something about it. So when you see that … Continue reading
Cocooning – Faith Popcorn Brain Reserve The need to protect oneself from the harsh, unpredictable realities of the outside world. «Cocooning has been in our bank for 30 years. That’s how early we discover Cocooning. And Cocooning is about staying … Continue reading
Atmosfear – Faith Popcorn Brain Reserve Polluted air, contaminated water and tainted food stir up a storm of consumer doubt and uncertainty. «Atmosfear is a scary trend. It was way before 9/11 that we had this in our bank. And it’s … Continue reading
