About

Hello, welcome to my site!

My name is Salomé Areias and here you can find everything about my work as a trend researcher and consultant.

Here you can order trend reports, consultancy projects for your business, training packs for your learning institute/company. You can also read all about trends and check everyday the evidences I am finding. We can just talk about it if you perfer : ) Send me a e-mail to salome.areias@gmail.com.

I was born in Lisbon but I’d love to visit every single country in the world. I like to say I have a why-question disorder since I was 5 because my curiosity about humans and how they live with each other never stopped growing. And so it became my drive throughout all my academic and profesional career. Fashion was (still is) my first passion and first step to study communication and identity dinamics among humans. Since always, Fashion interested me most for its social phenomena and its link to beauty concept. After graduation, I finished my MA dissertation on trend forecasting for Fashion and Beauty with distinction and, after some research to Deedee’s Gordon Unlimited, that led me to Ayr (a Science of the Time company) where I developed all my skills in consultancy and training and started coolhunting for Science of the Time. Later on, I finished one more master in Coolhunting and Innovation Management and in 2012 I published my independend work about 5 Mentality Trends I had been studying for four years. Since then, I write about my trends and similar subjects for Urban Times, launched the Fashion Design Thinking method and most recently have become a Trendwolf.